Older Persons – Do You Care What You’re Called?

A blogger on the New York Times website has drawn attention to a booklet put out by the International Longevity Center; this publication is intended as a guide for media professionals (journalists, newscasters, advertisers) through the minefield of politically correct and incorrect ways of identifying the elderly.

Actually, the word “elderly” is one that the booklet suggests we avoid, except for phrases that don’t refer to specific individuals. So are “senior citizen”, “golden years”, “feisty”, and “spry”. Other ageist words to shun are “biddy”, “codger”, “coot”, “geezer”, and “old fart”.

Not surprisingly, the blog has received a fair number of comments, many of which add other words and phrases that have caused distress, but also many that decry the booklet’s approach. “The last thing we need is more political correctness!” represents the general the tone of the majority.

I personally have no objection to being called “elderly”, or “an elder” (implies one is able to advise younger persons). I accept without protest “geezer” and the like, but I’d prefer to have “spry” used as an adjective rather than “senile”. Put me down as one who dislikes the PC aspect of the Center’s booklet.